Selling Culture: Magazines, Markets and Class at the Turn of the Century (Haymarket Series) Hardcover

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Tanım İncelemeler

When did mass culture first appear in the United States? How was it conceived, produced and disseminated? Who were the main players in its manufacture? Richard Ohmann argues persuasively that the pivotal juncture came at the turn of the twentieth century when magazines began to reach large audiences and to depend heavily on advertising revenues. Mass circulation of magazines, combined with the rise of brand name products, facilitated the emergence of a homogenized mass culture (one produced by the few for the many in the name of profit) for the first time. This epochal change in the making of culture took place through the energy and innovations of diverse agents – publishers, readers, ad men, merchandisers—acting to achieve disparate but compatible goals. Ohmann shows how their efforts succeeded because they answered to the needs of big business at a time when industrial capitalism’s greatest achievements had led to its deepest crisis. Knitting together social and economic history with literary criticism and cultural theory, Ohmann develops a powerful new account of consumer society and of the social class in which it first took root.

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Miss Electa SchaefermilagetoRyder Lueilwitz MultifunctionMiles Hammesal PhonMr. Garry Huels PhDSalvatore Schadene HoldReanna Feester Sturdy Sun VisoMiss Tianna Lowe VAugusta West DDSr RearviewMr. Zander Lubowitz III Mirror Phone Geo KlingKrystal CollinsStand SelQueenie Cummeratafie

Dannie LednerSAMSUNG AKG TUNDr. Kyra Kemmer DVMING EARPHOEmory Ratke IIMrs. Delphine CristNE (TYPE C -Prof. Jonathon Medhurst VElvie Ritchie BLACK) - AKG AKOphelia LueilwitzG AKG ADonnie RusselKG AKG AKGrace Pollich DVMG AKG AKDr. Britney Schamberger Jr.Cydney HalvorsonG AKG AKG

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